Listen to me…, if you can come up with way to make an existing product better and people will buy it, then GO FOR IT! Spending a little time doing a little bit of research on the idea could be the best investment in time that you ever made! We have sold millions and millions of Windsheild Wonders – all because someone had a hard time getting their hands and arms down in the dashboard to clean the glass in their car. Wait a minute… let me back up… I said we’re selling millions and millions! Is that enough motivation to get you off your lazy carcass and do something about that fantastic idea or two that you’ve had rattling around your noggin? Think about it… what have you got to lose but millions of dollars? Yeah, I knew THAT ONE would hurt.

Let’s look at another HUGE seller of ours, the Perfect Fit Button. Maybe you gained some weight or even lost some weight. You don’t want to throw out several good pairs of pants, right?  So, a regular everyday person like you created the solution. Problem solved.

Okay… you getting it? Am I making myself clear? Move on your idea. You just might be sitting on a pile of moolah! Take a few moments to find out if you just might have the next Ronco Wart Shaver. Dang it… I wish I had thought of that one.

Later Inventor Types,

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Tommy Z . TeleBrands The BLOG

Listen, you don’t have to be a professional  inventor to invent a great product. In fact, the best stuff we’re presented with is almost always from a regular everyday person who needed to solve a problem they had. They knew that a lot of other people surely had the same problem and they were convinced that people would pay for the perfect solution solution. You tell me why didn’t anyone think of Bottle Tops before? You open a can of soda or beer and take a few sips then stick it in the fridge… and your drink is flat and tasteless in no time. So some bright bulb said, “Hey, let’s put a top on the can.” Now while it’s hardly the cure for snoring, the inventor is making skads* of dough because he acted on his idea and we did the rest! (Note, I’m not exactly sure how much a skad is, but I’ll let you know when I find out.)

As I said in the previous blog, it all starts with an idea – one you need to protect and nurture. Yes, you snooze you lose because so many people have thought of that one invention but did nothing about it.

And say… here’s something to let rattle around that amazing little head of yours… Your idea doesn’t have to be for a new product – it could even be something that makes and existing product better. Like the time I came up with… and I SWEAR TO GOD that this one is for real… the idea for a handle for the Ped Egg. I thought about how many old dudes and porky folks have trouble reaching the bottoms of their feet. So I made a drawing and a prototype and told AJ I wanted to see him on Monday morning. SO that weekend I’m in Walmart with my daughter – and I swear to you, there it is on the shelf… a damned Ped Egg with a handle! Arrrrrrrrrrrrrrrrrrrrrrrrrgh!!! All right, the few ideas I told you about in the previous blog may have been a little goofy… but I swear this one really happened and I was beside myself. I had that idea in my head for around a year and never bothered to say anything. And of course AJ had to bust on me, saying he would have given me a nice royalty if I came up with the idea first. Arrrrrrrrrrrrgh!

Stay tuned for PART 3 of You Snooze, You LOSE!

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Tommy Z . TeleBrands The BLOG

So many people say the same thing over and over to us – “I thought of a great idea for a product, but I didn’t do anything about it. The next thing you know, I see it on a store shelf or in a tv commercial and I was so angry at myself.”

Guess what? I’ve done the same exact thing. Like the time I came up with a great idea for training circus weasels. It was a whole complete training system and mini gym – damned brilliant I tell you. Then, I’m watching Laverne & Shirley reruns on Nick at Nite and BAM! The Ronco Weasel Circus Trainer for just $19.95! I kicked myself to sleep that night.Why didn’t I do something about it earlier? Why didn’t I protect this multi-million dollar idea? Why did I have that grande burrito for lunch? Ooofah!

Then there was the time I could never find the remotes for the tv, VCR, stereo, and what have you. So I came up with an idea for a helmet that was magnetized that you could stick your remote controls to. That way you could just reach up to your head and grab the remote of your choice. You could be walking around the house with up to five remote controls stuck to your helmet at any time and never misplace another one again. Brilliant… right? Yeah, so brilliant that the next thing you know, the Remote Helmet is in Rite Aid and I’m cursing like a drunken sailor. I was seriously angry at that one while I was escorted from the store screaming, “But it was my idea… They stole MY IDEA!!!”

Hey, in this business, you snooze, you lose and I can’t impress that point upon you more. Like the time I came up with my brightest idea for Kevlar Underwear. You see, I eat a lot of junk and I tend to get ultra gassy at the worst possible times… like right about now for instance. That burrito is wreaking a bit of havoc here at the computer. Anyways… Last year at my son’s eighth grade graduation, I emptied an entire section of the football bleachers. Or at my daughter’s first dance recital… let’s just say we were given our money back and no other dance school would take her. Word travels fast amongst the world of those fattie dance moms. So I came up with a fantastic idea for undergarments made of Kevlar and other light weight composite materials that would keep gas-bags like me around other people in society. But of course, I never filed for my provisional patent, and some guy out of Peroria, Illinois created Composi-pants and he’s making millions and I’m still making people run for the hills.

Make Sure to Come Back for PART 2 of You Snooze, You LOSE!

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Tommy Z . TeleBrands The BLOG

TeleBrands Presents “The Next Great Infomercial Inventor Contest”

One Lucky At-Home Inventor Wins TeleBrands “As Seen on TV” Infomercial through Contest on Z100

Z100, New York’s Hit Music Station is supporting TeleBrands, one of the country’s top “As Seen on TV” marketers, to present “The Next Great Infomercial Inventor” contest.  Beginning Monday, June 27 and running through August 7, 2011, Elvis Duran & the Morning Show, Danielle Monaro and TeleBrands’ CEO/Founder AJ Khubani are encouraging listeners to enter their creative consumer product invention with the hopes of winning an infomercial and the potential to have that item available on store shelves nationwide.

By visiting www.Z100.com, keyword “inventor,” at-home inventors can submit their consumer product which should solve a common problem, reach a mass audience, retail for between $10 – $20, and have that “wow” factor.  Following the first few weeks of the contest, the top inventions will be narrowed down.  Listeners and visitors to the website will then have the opportunity to vote on their choices for the top 10 finalists.

After August 7, the top 10 will be invited to a special TeleBrands/Z100 Inventors Day at the P.C. Richard & Son Theater where those inventors will participate in a live pitch-a-thon in front of AJ Khubani, Poonam Khubani and Danielle Monaro.  The panel will then select “The Next Great Infomercial Invention.”  Prizes will be awarded to the runners-up.

TeleBrands, the leading ‘As Seen On TV’ company is known for their products that help solve everyday consumer problems, such as the PedEgg and One-Second Needle. AJ Khubani, CEO/Founder, is looking for a new idea that is unique and creative enough to fit into the direct response marketing industry, in which TeleBrands has become a household name.

TeleBrands Corp., headquartered in Fairfield, New Jersey, was founded in 1983 by businessman and entrepreneur AJ Khubani. Since its inception, the company has brought fun and useful inventions to consumers worldwide and has launched more products through direct response television than any other company in history. TeleBrands products include PedEgg, Aluma Wallet, RoboStir, Comfy Control Harness, Pet Rider and One-Second Needle. Visit www.TeleBrands.com

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Tommy Z . TeleBrands The BLOG

Hey, Tommy Z, here… I’m at TeleBrands global headquarters here in Fairfield, New Jersey, and I am one fortunate guy to being doing the exclusive world premiere interview with the hottest media star of the past couple of weeks, the incomparable Happy HotDog Man!

TZ: Happy, you’re the new media darling and there isn’t a talk show or blog you haven’t been featured on. You’ve done Jimmy Kimmel Live, Tosh.0, ABC’s 20/20, CBS News, and the Huffington Post… how are you feeling, bro?

HHD: Pretty fried, Tommy. Hey, I thought I told my agent, no more interviews this week…

TZ: Come on, man, this is for the TeleBrands Blog. You wouldn’t have this gig if it weren’t for us.

HHD: You’re right… sorry for being such a weenie. Shoot…

TZ: We first met at the Inventor’s Day in Washington, DC a couple of months ago. You came to us as a nobody from Pittsburgh, PA, and in the blink of an eye, you’re a huge star. How are you handling the fame?

HHD: I have to say that I really relish the limelight. My only beef is that everybody wants a piece of me.

TZ: Pretty much 24/7 the past two weeks?

HHD: I am working my buns off, bro! Bouncing around the talk show circuit’s got me dog tired, so I took a few days off to hang out at Coney Island.

TZ: Say, Happy, can I be Frank with you for a moment?

HHD: I wouldn’t expect anything less…

TZ: AJ always says that the main criteria for an invention to become a TeleBrands product, is that it needs to solve a common problem. Now, that doesn’t seem to be the case with you. So what’s the main ingredient to your success?

HHD: Face it, Tommy, making hot dogs was a pretty mundane chore until I showed up on the scene. I make mealtime fun for the whole family and it’s got me a lot of good press. I’ve even landed a few gigs appearing at Pinks in LA this week, the Nathans Championship on July 4th, and Rachel Ray, the week of the tenth. Oh yeah, Ashton Kutcher’s got me on an upcoming episode of Punked. I can’t give away the plot, but let’s just say that me, Danny Bonaduce and Carrot Top get in a whole of hot water… which I’m pretty used to.

TZ: Hey, that’s it for part one of this World Premiere Exclusive interview. Stay tuned for Part 2 coming next, as we get up close and personal with the Happy HotDog Man.

HHD: Bring on the heat, bro.

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Tommy Z . TeleBrands The BLOG

Our very own top dog at TeleBrands, the one and only AJ Khubani did a terrific interview a few days back with the great Scott & Todd of New York’s WPLJ radio. And of course the topic was the infamous Happy Hotdog man, the crazy cut up who is taking the media by storm!

This really is a funny interview as AJ was in rare form with the weenie banter. Plus, the Infomercial King threw out a few frank facts that amazed everyone… like, do you know the biggest day in United States for hot dog consumption? You’ll flip when you hear how many red hots we Americans eat on that one day!

We thought for sure former New York Congressman Anthony Wiener would make a special appearance as the new TeleBrands spokesman, but apparently the dude was a little too thin skinned to cut the mustard with AJ. Okay, really bad jokes aside, AJ just knocked ‘em dead!

So click and listen and watch the presentation, cuz you might just laugh your buns off! (Okay, I’ll stop, now.)

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